LED van advertising

MM Advertising runs its own fleet of LED vans for mobile advertising across Lucknow and Uttar Pradesh, and adds hired vans when a campaign needs more. Each van plays your video with sound on a planned route, halting at markets, colonies, campuses and highways. We also book fixed LED screens for digital out-of-home, and every route comes with dated photographs.

Fleet: Our own LED vans, with hired vans added at peak times
Coverage: Lucknow and towns across Uttar Pradesh
Content: Your video with sound, in Hindi or English
Proof: Dated photographs from every route and halt, with the invoice

What an LED van campaign is

An LED van is a vehicle fitted with a large LED screen and a sound system. It takes your film or message to people instead of waiting for them to pass a fixed site. A van can stop where a crowd gathers, move on when the crowd thins, and cover several towns in one campaign.

Where LED vans work well

Product and store launches in a new town
Admission campaigns in the towns around a university or school (see education)
Real estate projects that need site visits (see real estate)
Awareness campaigns for government departments and banks
Roadshows that travel with an activation team (see BTL activations)

How we plan routes and halts

We plan the route day by day around market days, colony timings, school and office hours and evening crowds. Halts are planned where people can stop and watch and where stopping is allowed, and sound is planned around local rules, including quiet areas near hospitals, schools and courts.

Your content on the screen

Short loops work best: the message in the first few seconds, large text, and your brand on screen throughout. Local-language versions help in smaller towns. We check your files before the campaign and can adapt them, or make them, for the screen.

LED screens

We also book fixed LED screens in cities for brands that want video outdoors and creative that changes through the day. See outdoor advertising.

Our guide to LED van campaigns covers routes, content and measurement in detail.

Questions

How does LED van advertising work?

A van with a large LED screen and a sound system plays your video on a planned route, halting where people gather. It suits launches, admissions, real estate site visits and awareness campaigns across many towns.

Does MM Advertising own its LED vans?

Yes. MM Advertising runs its own fleet of LED vans and adds hired vans at peak times, so a campaign can cover more towns at once.

What video should we send for an LED van?

A landscape video with large text and clear sound works best. We check every file before the campaign and can adapt it for the screen.

How do we know the van ran its route?

You get dated photographs from the route and the halts, with the invoice, and reports while the campaign runs.